In a move that’s shaking up the high-end GPU market, NVIDIA has slashed prices across its RTX 5000 series, making flagship performance more accessible than ever. As of late September 2025, retailers and board partners are offering steep discounts on the RTX 5090, 5080, and 5070 Ti, with some models dropping by up to 25% compared to launch pricing.
Current Price Snapshot (September 2025)
| GPU Model | Launch MSRP | Current Price | % Drop |
|---|---|---|---|
| RTX 5090 | $1,599 | ~$1,199 | ~25% |
| RTX 5080 | $999 | ~$799 | ~20% |
| RTX 5070 Ti | $699 | ~$599 | ~14% |
These prices vary by region and retailer, but the trend is clear: NVIDIA is clearing inventory, likely in preparation for Blackwell refreshes or to counter AMD’s aggressive RX 9000 pricing.
Why the Price Drop?
- AMD Pressure: The RX 9900 XT and RX 9800 XTX have undercut NVIDIA in raster performance at lower prices.
- DLSS 4 Saturation: Most games now support DLSS 3 or 4, reducing the need for top-tier hardware to hit 4K 120 FPS.
- Inventory Surplus: Retailers are sitting on excess stock after slower-than-expected adoption of the 5090.
- Upcoming Launches: Rumors of RTX 50 Super variants and Blackwell-based workstation cards suggest NVIDIA is clearing the decks.
RTX 5090 Price Drop – Is It Finally Worth It? breaks down the value proposition post-discount, especially for creators and 8K gamers. NVIDIA RTX 5000 Series Price Cuts Explained dives into market dynamics and what it means for buyers. Should You Buy a GPU Now or Wait? September 2025 Edition offers a strategic look at timing your upgrade.
Should You Buy Now?
If you’ve been holding off on upgrading, this is the best pricing the RTX 5000 series has seen since launch. The RTX 5080 in particular is now a sweet spot for 4K gaming and AI workloads, while the 5090 finally feels like a flagship worth its price tag.